Willis Farms

Willis Farms raises Wagyu cattle in Challis, Idaho, in central Idaho near Boise. Ben Willis has worked with this breed for many years and adheres to American Wagyu Association guidelines, including routine health screening and pedigreed registrations.

Animals are raised on open pastures with shelter from the mountain climate. Calves are gently and regularly socialized from birth, gaining hands-on exposure that fosters calm temperaments and easier handling.

The farm’s grass-based feeding program is supplemented by carefully tested grains to support marbling without compromising animal well-being. Meticulous record-keeping on lineage and growth metrics supports ongoing herd improvement and transparency for buyers. Willis Farms cattle have been featured in regional shows for consistent meat quality, reflecting the farm’s commitment to balance between traditional ranching and modern stewardship. The ranch’s mountain setting offers a low-stress environment that contributes to the cattle’s overall health.