Cherub Investments LLC

Cherub Investments LLC raises Wagyu cattle in Friona, TX, in the Texas Panhandle near Amarillo. Bruce Fleming has bred Wagyu for over 15 years and holds active membership in the American Wagyu Association, working with livestock veterinarians on genetic testing, wellness screenings and vaccination programs.

Herds graze on rotation across sandy loam pastures and calving paddocks with solar-powered waterers and electric fencing to promote even forage use, while calves move into sheltered barns during calving season to ensure steady growth. Daily handling and early socialization emphasize calm temperaments, while soil-based forage analysis guides balanced nutrition. Buyers remark on consistent marbling scores and approachable herd behavior.

The ranch combines time-honored ranching methods with data-driven planning for herd health and pasture stewardship. A closed herd of about 50 breeding females ensures careful selection and consistent quality. This approach supports sustainable production and reflects a genuine care for cattle welfare.

👉 Is this your business?
Claim this breeder profile

You can claim this breeder profile by signing up for a free account and verifying your ownership of the phone number or email address.

This profile was created to help more people discover your business. All information shown here comes from publicly available sources, but it’s not always perfect. Once you claim your profile, you can edit or remove any details you’d like. We’d love your help keeping the directory accurate and up to date!